Find out more about keywords

Content marketing is about creating content that will help Google to find your site and posts and to ensure you rank highly in the search engine results pages. While this is a powerful and useful effect though, it's actually only one part of what content marketing is about. Consumers tend …

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More importance is given to rankings

Google prefers sites that are easy to navigate. This means having solid navigation in your top menu and other places on your site (like your sidebar and footer). It also allows Google to easily find related pages on your site. It is recommended to take a holistic approach to SEO …

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A do-it-yourself guide to keyword density

Crowdsourcing involves outsourcing the creative aspect of an advertisement or campaign to the public. Humans are lazy creatures (That is probably the reason the ready-to-make food sell so much). They don't have the patience to wait too long for anything. A faster loading website gives the user an amazing experience …

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Enthusiastic about keyword density

Find out which channels are driving traffic to your competition . Guest Blogging simply means writing an article for another site. By doing this, not only will you be directing that site's audience straight to your content, but you will also be generating an incredibly useful backlink. This is also a …

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Look for scraped content on your competitors' site

A 301 redirect is a permanent redirect from one URL to another. Whether you're switching domain names, restructuring your URLs (more on that in the next section), or consolidating content as part of your website redesign, setting up 301 redirects is crucial to ensuring any "SEO juice" from your old …

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Make citations the focal point of your marketing efforts

Google's algorithms try to mimic the decisions of real people. The better your links work with real people, the better the links will work with Google's algorithms. Domain Authority is a score (on a 100-point scale) developed by Moz that predicts how well a website will rank on search engines …

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Make keywords the main focus of your marketing tactics

There are more than enough SEO guides on the internet. But only a few of them can be fully applied to a multilingual website, as it needs some specific approach. Does longer content rank better in search? It sure does. Analytic services and sites, such as the MozCast, have lit …

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Reasons why you cannot learn gateway sites well

As time goes on, technology will make it easier and easier to interpret the meaning behind a search query. This will lead to SEOs being able to generate content and offer advice that caters to a much more specific audience and satisfies their needs more completely. In fact, three out …

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Small but important things to observe about site submissions

You don't have to be an astrophysicist to understand that a spike in users from a particular place often translates to a demand for your product or service on that market. Wikipedia is one of the biggest and most authoritative websites on the internet. It's a link building golden mine …

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The secret behind user generated content

Your website Linking your keywords to a relevant page on your website - for example, SEO agency - can be a great way of transferring authority to that page, thereby helping your website to rank higher for that particularly key phrase or word. Make sure any SEO consultant you hire has years …

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We've reached a tipping point when it comes to page rank

Emotions and feelings also affect choices. Like it or not, your business's Google rankings can have a huge effect on its success, growth, and meeting your goals. Potential workers become willing to apply for jobs at companies with solid reputations, thereby reducing recruiting and selection costs. So what it does …

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